Alice
Mushrooms Aren’t Scary
Fear shouldn’t hold you back from living a better life; that’s why Alice is confronting skeptics head-on with playful education.
Influencers are invited to an exclusive pop-up event around the season two premiere of The Last of Us. Attendees navigate through a dark maze covered in overgrown mushrooms, eventually leading to an exhibit of “zombies” who’ve eaten Alice – solving equations and sleeping soundly.
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AD: Mandy Erinc