Five Guys
Follow Your Gut
In June 2022, Mandy Erinc and I won the Young Shits brief asking us to reframe junk food from “bad” to, well, just food. A year later, we revisited our concept and made it better.
Your gut is always right – so follow it to Five Guys.
bts
✦
bts ✦
AD: Mandy Erinc